Ivan Levison. Direct Response Copywriter.

Thanks for checking out the Best Software email I mentioned in The Levison Letter. Please note that I’ve provided the copy only. (It is not in final layout form.)

If you’d like to learn more about why I should write your next email . . .

SUBJECT: Want an HRIS? Our free kit can help you get one!

____________________________

Dear NAME:

You probably know that a Human Resources Information System (HRIS) can make your life easier and save your company money.

The trouble is, your boss may not know it.

That's why Best Software, the creators of Abra Suite, the leading HRIS for growing businesses, is offering you a powerful, practical tool . . . A FREE HRIS Management Buy-In Kit.

It's all the ammunition you need to provide your management with solid facts that can help them understand why an HRIS like Abra Suite makes sense for you AND your company's bottom line.

If you would like help making a persuasive case for an affordable, proven HRIS, I urge you to request your complimentary kit right now at:

http://www.bestsoftware.com/xxx

Or call 800-123-1234 and we'll send a kit to you promptly.

Your free HRIS Management Buy-In Kit contains . . .

An easy-to-read brochure called "Building a Competitive Workforce," designed to provide management with a quick look at the many benefits of an HRIS.
A "must read" APA Employer Practices article titled "Determining the Business Impact of HRIS." (It's worth requesting your free kit for this article alone!)
An ROI Estimator that quickly estimates just how much money Abra Suite might save YOUR company.
An interactive CD that provides comprehensive product information including interactive tours of Abra HR, Abra Payroll, Abra Recruiting Solution, Abra Train, Abra Attendance, and Abra OrgChart.
A (fun) "smart" pen that has quick answers to management’s toughest HRIS questions.

Take a look at what the Abra Suite HRIS can do for you and your company.

Slash the time you spend doing paperwork.
Perform analysis and spot trends early within your organization.
Put an end to re-keying data over and over.
Make government compliance easy.
Create standard and customized reports in SECONDS.
Track attendance to better manage your workforce.
Monitor training certification requirements.
And lots more!

PLEASE NOTE: Best Software, the creator of Abra Suite, has over 17 years of experience meeting the needs of HR professional like you. We're proud to have over 50,000 satisfied customers worldwide.

Consider this a personal invitation to request your free HRIS Management Buy-In Kit at http://www.bestsoftware.com/xxx. Or call us toll-free at 800-123-1234 ext. 1234.

As you'll quickly discover, our kit can help you open the eyes of management, and the door to an exciting and comprehensive HR solution.

Sincerely,

NAME
HR Director, Best Software

Ivan Levison. Direct Mail, Email & Advertising Copywriting
14 Los Cerros Drive, Greenbrae, CA 94904
Phone (415) 461-0672
E-mail: ivan@levison.com