Mid November, 2022

    The first Macintosh computer went on sale on January 24, 1984.

    The original Mac came bundled with a grand total of two applications: MacWrite and MacPaint.

    But of course, more applications were in the works and Apple wanted to create a lively catalog that would feature the thirty-eight software offerings available for the new computer.

    So they called on me to write it.

    What software did I write about?

    Well, Hayden Software, for example, had an innovative chess-playing app called Sargon III. I only had 40 words to describe it, so here's how I used them:

NOTE: Part of my assignment was to relate all software descriptions to the Mac. That's why my copy is so light on product features.

Sargon III

Your Macintosh is a master of disguises.

Electronic spreadsheet one minute. Sophisticated graphics tool the next.

And now a chess master
for the beginner or expert.

Sargon III. The best move you can make.

    It was fun writing that, and the other thirty-seven blurbs.

    Anyway, the punch line is that my Macintosh software piece was recently acquired by the Computer History Museum - "the world's largest history museum for the preservation and presentation of artifacts and stories of the Information Age located in the heart of Silicon Valley."

    It turns out that my catalog actually has historical value and was "accepted into the collection after careful consideration by a team of curators."

    Am I happy about that? You bet I am and I'll tell you why.

    I like the idea that in a hundred years someone may pick up my dusty Macintosh catalog from way back in 1984, read my copy, and say, "Wow, that guy could write!"

~~~~~~~~~

    I can't promise that if I do some copywriting for you I'll land you a place in history. But I sure would love to give it a try. 

    Give me a shot at writing an email, letter, web page, or whatever, and at least let me make you some money. That I know I can do.

Let's go to work!